The Data Ethics Team includes a dynamic group of professionals with subject matter expertise in content
development, data analytics and governance, data mining, data visualization, defense contract organizational and
analytic solutions, educational accountability, educational law, economics, Lean Six Sigma, media-based
instruction, and privacy.
Brandan Keaveny
Fabio Pereira
Chief Executive and Principal Consultant
Chief Image and Growth Executive
Dr. Brandan Keaveny is the principal consultant/founder of Data Ethics LLC where he specializes in professional
consulting services in the areas of data governance, analytics, and privacy.
Prior to forming Data Ethics,
Dr. Keaveny served in the roles of school district administrator, college professor, and teacher of students
with special needs. As a school district administrator at the levels of director and chief officer for
accountability in two urban school districts, Dr. Keaveny groomed and built teams of professionals with varying
degrees and areas of expertise in analytics and data governance to drive the strategic vision of the districts
he served.
In addition to his experience as a practitioner, Dr. Keaveny earned his Doctorate of Education
in Educational Leadership from the University of Rochester and has earned the ANSI-accredited designation of
Certified Information Privacy Manager (CIPM) through the International Association of Privacy Professionals
(IAPP).
Dr. Keaveny currently serves as the founding chair of the International Association of Privacy
Professional’s KnowledgeNet Chapter for the Rochester and Buffalo, NY areas.
Over the past decade Mr. Pereira worked in several marketing agencies and film distribution companies, in both
the United States and Brazil. Before joining the Data Ethics LLC team, Mr. Pereira facilitated engagement
through experiential marketing techniques to maximize brand awareness and demonstrate a product’s commitment to
its customer. With expertise in the telecommunications market, Mr. Pereira managed the wireless services account
for a top mobile communications company that involved managing a team of over 85 specialists. This team-based
engagement involved Mr. Pereira developing and enhancing brand recognition and interaction across several
markets in New York, Massachusetts, Maryland, District of Columbia, and Florida. Mr. Pereira also has expertise
in logistical operations unique to the motion picture industry. This experience was concentrated to projects
developed in Brazil that involved his participation in all stages of a film production. These responsibilities
included the creation of marketing strategies to best premiere new movies into the theaters. With a commitment
to the essential elements of what makes a business unique, Mr. Pereira brings a vision that pinpoints specific
inputs towards the strategic aspect of a company’s identity. He continually brings new ideas and implements
tailored actions for his clients.
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Protecting privacy
shouldn’t be out of reach
Data Ethics works with clients to make use of data to solve problems while protecting privacy